Facebook New Customer Tracking

Name: Facebook New Customer Tracking
Rating: 3 (1 reviews)
Author: DATAPLANET LTD

by DATAPLANET LTD

View on Shopify

Send an Event to Facebook Ads if a New Customer Purchases

Advertising - Other

Rating: 3.0
Reviews: 1
Pricing from: —
Launched: Jul 2025
Est. installs: Unlock
Est. lifetime revenue: Unlock

First seen 18 Sep 2026 · Data updated 1 week ago

AI review summary

Mostly positive

Merchants are broadly positive about the app and single out fast onboarding and responsive support. The main frustrations concern pricing tiers and occasional sync delays, and recent reviews suggest sentiment is stable.

What merchants praise

Responsive support
Many merchants mention quick, helpful replies.
Easy setup
Several got started within minutes.

Common complaints

Pricing tiers
Several feel key features sit behind the higher plans.
Sync delays
A few report data taking hours to update.

Feature requests

Bulk editing
A few want to change many items at once.

Competitor opportunities

Transparent pricing
A rival with simpler plans could win merchants who feel nickel-and-dimed.

Based on 1 review · generated 1 second ago

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Worst recent reviews

1- and 2-star reviews reveal what this app gets wrong: the gaps a competitor could fill.

★★★★★

The app stopped syncing after the last update and support took a week to reply. We lost orders during the outage and had to switch to a competitor.

★★★★★

The app stopped syncing after the last update and support took a week to reply. We lost orders during the outage and had to switch to a competitor.

★★★★★

The app stopped syncing after the last update and support took a week to reply. We lost orders during the outage and had to switch to a competitor.

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About Facebook New Customer Tracking

This app is sending a NewCustomerPurchase event to Facebook if a new customer buys. You can then optimize your ads for new customers which will help the Facebook algorithm to show your ads to an audience that does not know your brand but is likely to purchase. This app extends your existing Facebook Ads setup and is ideally used in addition. Tip: The native Facebook Shopify App is great for most stores and also sends your standard events through the server-side Conversion API (CAPI)

Highlights

Optimize your Ads for New Customers and not for Recurring and Returning ones.
Easy Setup: Just copy your Facebook Pixel and API key and start tracking
Server Side: This event is being sent server side and with great event quality

Languages

English