App Market Gap

Happy Birthday Email by UW

by Union Works Apps

Send a birthday email with a discount to build loyalty and repeat purchases

Rating
5.0
Reviews
145
Pricing from
$10.00/mo
Launched
Jun 2017
Est. installs
Est. lifetime revenue

First seen 18 Sep 2026 · Data updated 1 week ago

Worst recent reviews

1- and 2-star reviews reveal what this app gets wrong: the gaps a competitor could fill.

About Happy Birthday Email by UW

Happy Birthday Email lets you celebrate every customer’s birthday with a personalised email and birthday discount. Collect birth dates online or in-store, then send automated birthday emails that drive sales and boost loyalty. Use it as a simple birthday loyalty program or connect it with your email platform. You’ll build stronger relationships and gain insight into customer age and anniversaries too.

Highlights

  • Send birthday emails with personalised messages and discounts
  • Run a birthday loyalty campaign with zero ongoing effort
  • Collect birthdays and age data at checkout, POS, or landing pages
  • Works with your email platform or sends happy birthday emails for you
  • Populates Shopify’s customer birthday metafield

Languages

English