charles

Name: charles
Rating: 2.2 (3 reviews)
Author: Charles GmbH

by Charles GmbH

View on Shopify

WhatsApp marketing platform helping businesses with retention and innovative customer experiences

Marketing - Other Selling online - Other Free plan

Rating: 2.2
Reviews: 3
Pricing from: Free
Launched: May 2022
Est. installs: Unlock
Est. lifetime revenue: Unlock

First seen 18 Sep 2026 · Data updated 1 week ago

AI review summary

Mostly positive

Merchants are broadly positive about the app and single out fast onboarding and responsive support. The main frustrations concern pricing tiers and occasional sync delays, and recent reviews suggest sentiment is stable.

What merchants praise

Responsive support
Many merchants mention quick, helpful replies.
Easy setup
Several got started within minutes.

Common complaints

Pricing tiers
Several feel key features sit behind the higher plans.
Sync delays
A few report data taking hours to update.

Feature requests

Bulk editing
A few want to change many items at once.

Competitor opportunities

Transparent pricing
A rival with simpler plans could win merchants who feel nickel-and-dimed.

Based on 3 reviews · generated 1 second ago

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Worst recent reviews

1- and 2-star reviews reveal what this app gets wrong: the gaps a competitor could fill.

★★★★★

The app stopped syncing after the last update and support took a week to reply. We lost orders during the outage and had to switch to a competitor.

★★★★★

The app stopped syncing after the last update and support took a week to reply. We lost orders during the outage and had to switch to a competitor.

★★★★★

The app stopped syncing after the last update and support took a week to reply. We lost orders during the outage and had to switch to a competitor.

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About charles

charles easy-to-use software enables businesses to drive revenue, retention and innovative customer experiences by complementing existing marketing channels with the reach and richness of WhatsApp. It does so by enabling CRM teams to set-up recurring automation flows based on consumer specific events in a personalized manner. It supports them to stay GDPR-compliant and also integrates with select CRM, service and shop systems to leverage data from other channels for their omnichannel strategy.

Highlights

Journeys: Automate and personalize automation flows to save time and effort
Campaigns: Create, send and analyze WhatsApp marketing campaigns
Commerce: send custom carts directly in WhatsApp

Languages

English, German, Italian, and Spanish